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Soft Pinch Liquid Blush

Meet our award-winning bestseller that’s sold every four seconds. Lightweight, layerable, long-lasting—and loved by so many worldwide. Get pinch-perfect color in just one dot.

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Shade Finder

Find your best shade, along with complexion must-haves perfect for your skin tone. All in just 3 simple steps.

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  • Make an impact on mental health

    1% of Rare Beauty’s annual sales will go directly to the Rare Impact Fund to expand mental health services in underserved communities.

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