Soft Pinch Luminous Powder Blush

An easy-to-use hybrid of two award-winning bestsellers: Soft Pinch Liquid Blush and Positive Light Silky Touch Highlighter.

Unexpectedly smooth and incredibly weightless, this airy blush goes on seamlessly for a pinch-perfect flush that seems to radiate from within.

Highly pigmented base is packed with brilliant pearls for natural-looking dimension. No flaking, caking, or fall out.

Easy to blend, build color, or diffuse for a softer effect—without ever looking chalky or ashy.

Transfer-proof, smudge-proof, water-resistant formula keeps you blushing all day.

Hand-polished, so each powder is as unique as you are.

Available in 6 shades:
Cheer – light warm pink
Hope – nude mauve
Happy – cool pink
Joy – muted peach
Truth – mauve maroon
Love – terracotta

Net Wt. 0.098 oz. | 2.8 g

Real results:
• 99% said it instantly lights up skin with a radiant flush
• 99% said it applies evenly
• 97% said its highly pigmented color blends seamlessly
• 96% said it’s light and airy and doesn't dry out skin
• 95% said it doesn't cake upon application and doesn't look chalky or ashy

*Based on a consumer perception test with 55 people

HAPPY: Synthetic Fluorphlogopite, Dimethicone, Dimethicone/Vinyl Dimethicone Crosspolymer, Octyldodecyl Stearoyl Stearate, Tapioca Starch...

Take the Soft Pinch Blush Brush and gently sweep across the powder. Lightly tap onto the apples of your cheeks. Add more to build color and radiance; diffuse with sweeping circular motions for a softer look.

Tip: For an even more intense flush, layer over apply Soft Pinch Liquid Blush.